Ana Melikian, the Founder of Tech Tips For Coaches and loves to help business owners achieve their BIG goals! Ana has a Phd in Psychology and is passionate about helping purpose driven, creative entrepreneurs with online marketing and understands the importance of working on mindsets in order to succeed.
Ana is an Elite Level BookYourselfSolid certified coach and co-founded the More Clients More Fun, where they developed leading-edge LinkedIn strategies for business development to land high-value clients.In 2018, Ana launched Tech Tips For Coaches, a very affordable members
hip site designed to help coaches, consultants, trainers, and speakers to navigate the online world and market their services online with ease and joy!
The topic of our interview today is “Technology to make Marketing Easier ! ”.
The questions Ana discusses are:
There are so many online marketing tools – where do businesses start?
Which is your favourite CRMand Email Management system and why?
What are some of the things to watch out for when choosing online platforms?
What are some other business tools that are essential for a business today?
What is a Business strategy that you recommend?
Adrienne McLean DTM , The Speakers Practice – helping clients with business development. Adrienne empowers Business owners to implement a powerful business building system to get more clients & communication skills to connect with impact.
By scheduling in regular marketing, this will help with keeping your business front of mind with your prospects. If your business is front of mind, when the time is right, the prospect will discuss with you their needs & business can be done.
Have you got a regular process to follow to implement your marketing regularly?
Here’s a checklist to do to consider your current marketing efforts. It’s a bit like doing an audit – checking what is currently done and what needs work on. Perhaps if you want some help – schedule in a time with me for a free 30 minute phone call to discuss. Here to help – Adrienne McLean – The Speakers Practice. BooK here – 30 min Consultation – Free!
21 Step Marketing System Checklist
Do you know who your “Ideal Clients” are?
Have you a clearly defined target market?
Have you developed your personal brand ?
Are the problems your target market face clearly understood for your topic?
Do you have a clearly defined #1 big result?
Are you clear about the benefits your product brings?
Can you confidently “Talk About What You Do”
Do you clearly display your creditials?
Have you clearly defined your products?
Do you have a clearly defined Keeping in Touch Strategy?
Have you any blogs, eBooks, Books, CDs, DVDs, online training?
Are you confident with your Pricing?
Do you have successful sales conversations?
Have you a clearly defined Networking Strategy?
Have you a clearly defined Direct Outreach Strategy?
Have you a clearly defined Referral Strategy ?
Have you a clearly defined Speaking Strategy ?
Have you a clearly defined Writing Strategy?
Have you a clearly defined Web Strategy?
Are you implementing Strategies Networking, Direct Outreach & Referrals?
Are you implementing atleast one of Strategies Speaking, Writing & Digital Marketing (Social Media/ Pay for Click Advertising)?
Perhaps if you want some help – schedule in a time with me for a free 30 minute phone call to discuss. Here to help – Adrienne McLean – The Speakers Practice. BooK here – 30 min Consultation – Free!
What would you get out ofThe Speakers Practice – Presentation Skills Workshop for Professionals ?
A fabulous day was spent with Professionals who were keen to work on their presentation skills. The SpeakersTrainingCamp formula is followed – taking rather nervous attendees through a process of developing their presentation skills and building confidence to speak in front of a group.
What did they like most about the workshop?
Helped me to speak naturally and from the heart
very relaxed , comfortable atmosphere bringing out people’s openness
Good to get feedback from everyone in the group
Having a solid structure for a presentation
Gaining confidence via constructive feedback
Safe and supportive people and feedback to get better
Opportunity to practise
What were the most important things they learnt?
How to structure a presentation
being natural when delivering a presentation – speaking from the heart
being in control of the situation
Good valuable tips
The GRABM concept
Importance of body language
Controlling nerves and the exercises to help with nervousness
Importance of posture and breathing
Feeling more confident to deliver a message
A testimonial to summarise the day –
“Adrienne opened doors for me that have been closed for a long time. Her course has initiated a process that I can confidently build on helping me personally and with my work in architecture.”
Rob Geoghegar, Architect
The Speakers Practice – Presentation Skills workshop for Professionals will be available quarterly – check in with The Speakers Practice for the next workshop.
Branding is the way the prospects and clients see your business. Your branding is the face of the business. In this video & podcast, Gunnar Habitz details the important parts that go together to make a brand successful.
Gunnar Habitz has twenty years ICT experience in sales, marketing and consulting roles with a technical flavour covering various computing solutions sold to commercial and consumer segments. Originally from Switzerland with solid experience in the European market, Gunnar moved to Sydney in 2016 and completed a leadership program at the Australian Institute of Management and now offers his skills in theareas software, services and solutions.
Some of the questions Gunnar answers here on the topic of Branding strategies for growth are :
When looking at branding a business or a product, what are the essential steps?
Why does changing a brand help with sales growth?
What are your recommendations to a business who are looking for massive change?
What are the signs of a successful brand?
What is a strategy that has really helped you grow your business?
Here are some links that Gunnar recommends for checking out –
The Business Success Strategies is a 30 minute interview with successful business people who have been able to achieve amazing results with growing a business.
Business Success Strategies is an always have something to offer eventsponsored by The Speakers Practice and ADrienneMcLean.com. The Speakers Practice offers programs to help SME professionals to market their business by speaking. AdrienneMcLean.com helps SME professionals to market themselves using the international marketing system BookYourselfSolid – a marketing system designed for service professionals to get you more clients.
Adrienne McLean helps business professionals with marketing and business development along with promoting their business. You can contact Adrienne McLean on firstname.lastname@example.org or ring on 0414 367 960.