The Impact of Video – Connecting You with Your Customers

The Speakers Practice offers a Presentation and Video program to assist business people to create online video for their website. How does the workshop help the business owner?

Our “Effective On-Camera Presenting Skills program” where our guest trainer, Tim Stackpool , Media Skills and Publicity Professional, guides attendees through a training day looking at presenting on camera from the presenting , appearance , learning to use Autocue and one-on-one training with the attendees 1 – 2 minute video script (which they had practiced and knew before attending). This fine tuned their presentation and they got an opportunity to become familiar with the camera.

Our second day “Connect with your Audience by Video”- the attendees have more one-on-one practice then the presentations were filmed with professional Lights, Camera, Microphone and equipment with a white background. This is in a professional studio or can be in a specific location for groups. The video was professionally edited and the video files were emailed to the attendees.

This training package can assist Business owners, business groups, networking groups, chamber of commerce to improve viewing rate and ultimately turn interested parties into customers. The video produced are of a professional standard that a Business owner can be proud to have on their website to represent their business.

Here’s some Testimonials about this program:

Contact The Speakers Practice on adrienne@thespeakerspractice.com.au or ring 0414 367 960 for more details.

This training can increase your chances of Connecting You With Your Customer!

Here are some statistics –

Visitors who view product video are 85% more likely to purchase than visitors who do not (Internet Retailer April 2010)
On-Line video is the fastest growing ad-format in 2012 with nearly 55% growth (eMarketer Jan 2012)
52% of Consumers say that watching product video makes them more confident in their on-line purchases (Internet Retailer 2012)
Shoppers who viewed video were 174% more likely to purchase than those who did not (Retail Touch Points Channel Innovation Awards 2012)
More than three out of five consumers will spend atleast 2 minutes watching a video that educates them about a product they plan to purchase and 37% will watch three video for more than three minutes
Professionally produced video optimized for eCommerce out performs user generated video by 30%
Blog Posts incorporating video attract three times as many inbound links as blog posts without(SEOmoz October 2009)

The reality is that on-line video is becoming more and more important with this digital mobile world we now live in.

If you own a business and have a website or blog then on-line video can help the viewing rate significantly.